Select a company with a reputation for ethical business practices. Write a paper in which you complete the following: 1) Evaluate the company’s past performance marketing their product using the six pillars of the marketing code of ethics”honesty, responsibility, caring, respect, fairness, and citizenship. ** Be sure to discuss each pillar separately. 2) Provide at least two ways in which the company could make further progress as a good corporate citizen when it comes to consumption of its products, such as green initiatives and philanthropic commitments Looking for the best essay writer? Click below to have a customized paper written as per your requirements.
