Market research, research proposal

The Aptar 6 sigma based Research Write-up: 1) a. Hypothesize 2-3 impacts of technology and trends on how consumer will use wipes in future {2016 to 2020} b. Determine what innovation might be required to support changing usage patterns {support with survey data}. c. Identify technology and market trends{changes} anticipated in Canada, USA, Mexico {especially in current packaging deficiency and areas of innovation evident in last 18 months} 2) Identify wipe usage patterns and application fields. i.e. Home care wipes, Personal wipes & Baby wipes {backed up with data’s provided} a. Prioritize 2 to 4 applications fields for investment decision in wipes dispensing innovation. b. Develop go-to-market strategies including targeted innovation partners and lead customers in; 1. Mexico, 2. USA and 3. Canada {backed with quantitative datas} NOTE: If applicable create a segmentation, targeting, competitive positioning & product pricing graphic analysis framework for existing markets platforms to make max profits for Aptar {support findings with tabulated data i.e. pie charts, bar charts and graphs} 3) 5 Porter forces for Aptar inc. {make detailed and specific data’s} SWOT analysis {make detailed & specific data’s} a) Develop Recommendations for Aptar’s Home care wipes, Personal wipes & Baby {in bullet points} backed by the data provided in reference to Aptar partners i.e. Proctor & Gamble, Berlin Packaging, Private label Recommendation strategies in 1. Mexico 2. USA 3. Canada Do you want your assignment written by the best essay experts? Order now, for an amazing discount.